Luxury Hotels Group partnered with Cancer Research UK, the Marie Keating Foundation and COMO Metropolitan London for the Emeralds & Ivy Ball 2017. This prestigious event took place on Saturday 25th February at Battersea Evolution.
Ronan Keating established the Marie Keating Foundation in memory of his mother, and in 2006 he teamed up with Cancer Research UK to help fund the charity’s Cancer Awareness Roadshow Units and raise vital funds through the annual Emeralds & Ivy Ball. These units travel around the UK, making the public aware of the signs of cancer and the lifestyle choices people can make to help prevent it.
Each year, by invitation only, a glittering guest list of 450 high net worth individuals, leading industry figures and celebrity ambassadors join Ronan and Cancer Research UK for an evening of A-List entertainment and incredible dining.
Luxury Hotels Group supported the event for the second year running, together with a new hotel partner for this year’s ball – the renowned COMO Metropolitan London on Park Lane. As the event’s Official Hotel Partner, COMO Metropolitan London generously provided complimentary rooms and special rates for guests attending the ball.
Clara Gutierrez, PR and Marketing Manager of Luxury Hotels Group said: “We’re very pleased to support such an important project. Luxury Hotels Group firmly believes in collaboration with worthy causes like Cancer Research UK and encourages other companies to support this remarkable event. We wish them every success with this year’s ball and would like to thank COMO Metropolitan London again for their support”.
Caro Evans, Director of Partnerships at Cancer Research UK, said: “We’re delighted to have the support of Luxury Hotels Group which has undoubtedly contributed to the success of this year’s Emerald’s and Ivy Ball. All the money raised at the event supports Cancer Research UK’s Cancer Awareness Roadshow and the Marie Keating Foundation.”
