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BOOKING DIRECTSUPER-CHARGE YOUR BOOKING ENGINEYou know all about the importance of own-channel revenue growth. But the correlation with the quality of your booking engine might surprise you. Booking Direct is a market-leading booking platform that drives more customers to do just that - book direct. Bespoke, cloud-based, and conversion-optimised, it’s the single platform solution to improve occupancy, increase ADR, and optimise distribution costs - with a seamless brand experience for your customers.
Intuitive design extends to the back end too, with the benefits of a user-friendly extranet including robust rate set-up features, quick content and rate updates, and an analytics engine for advanced, insightful reporting. Booking Direct connects with over ten different channel managers, enabling seamless rate and inventory management.
Supported by our industry-leading online marketing too, it’s a guaranteed route to direct revenue growth.
BenefitsGET IN TOUCH
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Redirection-freeBooking Direct is redirection-free, so there’s no break in your brand’s visual identity during the booking process. It looks and feels like your booking engine, because it is your booking engine. Maintain brand consistency beautifully, from search through to booking and beyond.Benefits & FAQsGET IN TOUCH
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Responsive designWhatever the size and resolution of the screen, the user experience is uncompromised with an easily navigable, visually pleasing platform that instantly adapts to the viewer environment, whether mobile, tablet or desktop.GET IN TOUCHBenefits & FAQs
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Multiple language, multiple currencyGive international customers all the more reason to stay – and spend – with you. Booking Direct not only offers multiple language options, but also shows rates in multiple currencies.GET IN TOUCHBenefits & FAQs
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Calendar view availabilityIdeal for extended stay guests and serviced apartment providers, trip planning in advance is faster and easier with calendar view availability. There’s nothing like seeing a year’s worth of live inventory in a clear, intuitive format to reduce the risk of basket abandonment.GET IN TOUCHBenefits & FAQs
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Active room listingsCreate a sense of urgency and compel customer action with strike-through pricing and periodic prompts. Custom notifications are designed to enhance conversion, but they also reassure customers with value messaging and social endorsement.GET IN TOUCHBenefits & FAQs
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UpsellingPersuasive prompting and intelligent user experience design gives you every opportunity to increase incremental revenue. Generate higher value bookings with additional room, upgrade or ‘enhance your stay’ options in the check-out area.GET IN TOUCHBenefits & FAQs
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Social media integrationMake social media work harder for you by using your social platforms to learn more about your customers. They’ll benefit from a more personalised booking process, and can also choose to check out using a Facebook or Google Plus profile, with multiple payment card details saved.GET IN TOUCHBenefits & FAQs
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PCI complianceReassure your customers that they can book with peace of mind. For credit card delivery and acceptance, SSL and PCI compliance comes as standard with Booking Direct.GET IN TOUCHBenefits & FAQs
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Travel agents and corporate bookingsAttract higher value bookings with unique logins, personalised welcome messages and invoicing functionality for agents and corporate bookers. Searches will also return pre-negotiated corporate or agent rates automatically.GET IN TOUCHBenefits & FAQs
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Easy to use extranetBooking Direct comes with a dashboard that’s refreshingly simple, yet reassuringly advanced. Features include:GET IN TOUCHBenefits & FAQs
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Dynamic rate managementBrilliantly flexible back end functionality allows you to manage complex rate plans with ease. Assign rate codes to dynamic packages, promotional rates and special offers and instantly turn them on or off - or manipulate depending on stay length, check-in date and room type.GET IN TOUCHBenefits & FAQs
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Promotion code pre-populationPre-populate a promotional code field with a specific promotional or rate code set up in your PMS, from closed user group click-throughs directly into the booking engine.GET IN TOUCHBenefits & FAQs
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Dynamic paymentStay in control of cash flow with dynamic payment functionality and manage the application of complex payment and cancellation policies with ease. You can even choose to apply automatic penalties when cancellation deadlines expire.GET IN TOUCHBenefits & FAQs
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Advanced reportingImproving your understanding of buyer behaviour helps to improve both user experience and conversion. Access accurate, insightful intelligence - at-a-glance, at any time. Identify and act on the behavioural patterns that matter in making your business more profitable.GET IN TOUCHBenefits & FAQs
THE BENEFITS OF BESPOKE
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Compare Direct
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Compare DirectSHOW YOUR
CUSTOMERS
DIRECT IS BESTWe compare prices across various channels and display them in one place, in a customised widget on your website, reassuring users to book direct without time-consuming ‘shopping around’.
Price Comparison challenges the assumption that OTAs return better rates than hotel brand websites. It’s an innovative, customisable tool that compares live rates from up to three OTA channels with your own best available rate, and presents a compelling case for booking direct in a branded pop-up beside your booking engine. With Price Check installed, you can combat over-reliance on OTAs and save on the ever-increasing commission that comes with it.
It’s a simple yet ingenious way to enhance conversion and increase that all-important own-channel revenue. Benefits & FAQGET IN TOUCH
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